Legal Documentation

PRIVACY POLICY.

Effective:May 15, 2026Entity:Escape The OddsJurisdiction:Illinois

01

Overview

Escape The Odds ("Company," "we," "our," or "us") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you interact with our website, services, or SMS communications.

By using our services or providing your information, you agree to the practices described in this Privacy Policy. Please read it carefully.

02

Information We Collect

We may collect the following categories of personal information:

CategoryExamplesHow Collected
IdentifiersName, email address, phone numberForms, opt-ins, direct contact
Contact DataMailing address, billing addressPurchases, account registration
Usage DataPages visited, time on site, clicksAutomatically via cookies/analytics
Device DataIP address, browser type, OSAutomatically when you visit
Communication DataSMS opt-in, message historyWhen you opt in to our SMS program
Transaction DataPurchase history, payment infoWhen you make a purchase

03

How We Use Your Information

We use the personal information we collect for the following purposes:

  • To provide, operate, and improve our products and services.
  • To send you marketing and promotional SMS messages you have opted in to receive.
  • To process transactions and send related information, including purchase confirmations.
  • To respond to your inquiries and provide customer support.
  • To send administrative communications, such as updates to our policies.
  • To analyze usage trends and improve our website and user experience.
  • To comply with legal obligations and enforce our Terms of Service.

04

SMS Data & Consent

No Sharing of SMS Data: Your mobile phone number and SMS consent will never be sold, rented, or shared with third parties or affiliates for their own marketing purposes.

When you opt in to our SMS program, we collect and store your mobile phone number and your consent record (date, time, and method of opt-in). This information is used solely to send you the marketing messages you consented to receive.

  • Opt-In: Consent is obtained through an explicit opt-in process. You must affirmatively agree to receive messages.
  • Opt-Out: You may withdraw consent at any time by replying STOP to any message. We will promptly honor all opt-out requests.
  • No Sharing: SMS opt-in data and consent will not be shared with any third party for marketing purposes under any circumstances.
  • Retention: We retain SMS consent records for a minimum period as required by applicable regulations and then securely delete them.

05

Sharing Your Information

We do not sell your personal information. We may share your information only in the following limited circumstances:

  • Service Providers: We may share data with trusted third-party vendors who assist us in operating our business (e.g., CRM platforms, email service providers, SMS delivery platforms). These providers are contractually obligated to protect your data and may not use it for their own purposes.
  • Legal Compliance: We may disclose information when required by law, subpoena, or other legal process, or to protect the rights, property, or safety of our company, customers, or others.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
  • With Your Consent: We may share information in other ways with your explicit prior consent.

We do not share, sell, or rent your mobile phone number or SMS consent data with third parties for marketing purposes.

06

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. When your information is no longer needed, we will securely delete or anonymize it.

SMS consent records are retained as required by telecommunications regulations and then securely purged.

07

Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request correction of inaccurate or incomplete information.
  • Deletion: Request deletion of your personal information, subject to certain legal exceptions.
  • Opt-Out of SMS: Reply STOP to any message to unsubscribe from SMS communications at any time.
  • Opt-Out of Email Marketing: Use the unsubscribe link in any marketing email we send.
  • Do Not Sell: We do not sell personal information. No action is needed to exercise this right.

To exercise any of these rights, contact us at the information provided below. We will respond to verified requests within 30 days.

08

Security

We implement commercially reasonable technical and organizational measures designed to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

If you believe your information has been compromised, please contact us immediately.

09

Cookies & Tracking Technologies

Our website may use cookies, pixels, and similar tracking technologies to collect usage data and improve your experience. Cookies are small text files stored on your device.

  • Essential Cookies: Required for the website to function properly.
  • Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
  • Marketing Cookies: Used to deliver relevant advertising and track campaign performance.

You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our website.

10

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected information from a child under 18, we will take steps to delete it promptly.

If you believe a child has provided us with personal information, please contact us immediately.

11

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will update the "Effective Date" at the top of this page. We encourage you to review this policy periodically.

Your continued use of our services after any changes constitutes your acceptance of the revised Privacy Policy.

12

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out to us:

Escape The Odds

Attn: Privacy Officer

875 N Michigan Ave

Chicago, IL 60611

Email: info@escapetheodds.com